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Did Schoenberg kill classical music? and the future of the web
In order to get attention on the web, all you need is a good title (like: did Schoenberg kill classical music?) and a funny video (notice the quazi British accent). Yet to gain serious and devoted subscribers one needs more than that: one needs interesting and stimulating content. I saw today the following very interesting video by Mike who gave presented in the library of congress a few months ago. The video is really very interesting. Yet it made me think about the issue of quality on the web. OK. So you are right, Mike, that Youtube has original content. However, is most of it really interesting? Is most of it really NEW?
One of the problems with the Web 2.0 is that lots of people are posting stuff that is not that interesting. And the biggest problem of Google, Digg, Stumbleupon and other social sites is how to bring the most relevant content to surfers. It seems to me that the web encourages people to post lots of data all the time (the more data you post, the more are the chances that people will find you). The web changes how we produce information.
It seems to me that in the future the best social sites will be able to track important information (to whom?) even if it is only a one page site with no sites linking to it and relevant only to a small community of people. This is a hard task.
There is something sad about how Google and other social sites (I see little difference between Google, Digg and Youtube in this respect) bring surfers to ones site. Why should the age of a site say something about its content? Are all the pages in a site important even if a site has many incoming links?
It seems to me that the future of search engines is creating focused specialization areas that are NOT totally automatic. In other words, there will be human interference in future algorithms.
The future musicologists (and other writers) will know how to keep a high level of writing, yet taking advantage of the technology of the internet. Writing in various tones of voice and various kinds of writings will be one of the solutions.